Grand Opening Celebration Saturday, November 9th at 10am!
FRESH CHANGES, SAME LOCAL LOVE
We can't wait for you to explore our brand-new Capitola store! It’s packed with all your favorites—from friendly faces to local, organic produce and made-to-order sandwiches. Plus, there is so much new to discover.
Find New Faves
Dive into our fresh Poke Bar, savor classic California BBQ & fuel up with refreshing choices from our Juice & Coffee Bar.
Grand Opening Deals
Incredible deals coming your way! Don't miss special offers only available at our Capitola store.
Even More Wellness
Discover supplements, natural remedies & self-care essentials to support your health journey in our expanded Wellness Department!
You're Invited: Grand Opening Celebration Nov 9th, 10am - 2pm
Don’t miss this exciting event packed with community spirit, great food, and plenty of surprises!
Bring the whole family for fun activities including a scavenger hunt for the kids, exclusive Capitola deals, and delicious samples to enjoy.
See you at our new location 1475 41st Avenue, Capitola CA 95010
Say Hi to the Capitola Team
Store Director - 34 Years of Service
Mike McCallum
“I am honored to serve this community and share what makes New Leaf special with our customers.”
Cheese Buyer - 29 Years of Service
Andrea Cortes
What is your favorite thing about your role at the store? "My favorite part of working at the store is helping customers."
Perishable Buyer
Steve Wachter
What is your favorite item on our shelves? "Garden Variety Sheep's Yogurt in glass jars."
MEET OUR CAPITOLA ENVIROTOKEN NON-PROFITS
Since 1985, New Leaf Community Markets has been dedicated to our local communities and strives to provide a marketplace for anyone who loves to live healthy and eat well.
Through our mission of supporting the communities that we operate in, our Envirotokens program rewards customers who make the sustainable choice to reuse bags and keep single-use items out of local landfills. When you shop at New Leaf and bring your own reusable bags, we give you a 10¢ Envirotoken per bag. The customer then pays it forward to one of six local nonprofits that we have hand-selected doing important work in our area, with a focus in K-12 education efforts, hunger relief and environmental stewardship.
Every month, we will tally up Envirotokens, convert them into dollar amounts and send a check to each organization. Since every little choice matters, we do our best to reward the good ones.