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January, 21, 2019

New Leaf Community Markets is offering a 15 percent discount to furloughed and unpaid federal workers in the community to ensure all neighbors have access to fresh, quality local food.

Customers can show federal government I.D. for a 15 percent discount off most items in all New Leaf stores through the duration of the partial government shutdown. New Leaf additionally offers a 10 percent senior discount for customers 65-years-old and better every Wednesday.

“With a long history of nourishing and sustaining our communities, our staff immediately embraced the opportunity to help our neighbors in need of nutritious food,” said Forrest Gonsiewski, senior director of New Leaf Community Markets.


New Leaf gives back to local food banks this holiday season

October 27, 2018

For the 13th year, New Leaf Community Markets is partnering with Smart Chicken for the annual Smart Giving chicken per pound donation match through the month of November.

For every 10 pounds of Smart Chicken purchased at New Leaf stores through November 1-30, Smart Chicken will donate 1 pound of chicken to the Second Harvest Food Bank in Santa Clara, San Mateo County and Santa Cruz counties.

“The continued partnership with New Leaf Community Markets, Smart Chicken, county residents and Second Harvest Food Bank once again works to combat hunger in our community,” said Willy Elliott-McCrea, CEO of Second Harvest Food Bank of Santa Cruz county. “This Smart Chicken donation provides quality, lean proteins to our county’s most vulnerable. Smart Chicken, in combination with fresh, locally sourced produce provides a complete, healthy meal for thousands of people in Santa Cruz County. Together, we are creating a thriving community. Together we are feeding hope.“

Smart Chicken is made from 100% all-natural, free-roaming and organic grain-fed chickens that are raised without animal byproducts, antibiotics, or hormones. The poultry is processed using purified cold air instead of being chilled in non-potable communal water baths, which eliminates water absorption and cross contamination. The company maintains high standards for how the chickens are humanely raised, transported, and prepared for market.

Simultaneously, New Leaf is also hosting the company’s annual Holiday Food Drive, offering customers a way to give holiday donations to the Second Harvest Food Bank in their local community from November 1 through December 31.

In 2017, New Leaf and Smart Chicken donated more than 8,700 pounds of chicken and over $14,000 to Second Harvest Food Bank in Santa Clara, San Mateo County and Santa Cruz counties. Since the Smart Giving program begin in 2006, New Leaf and Smart Chicken have donated over 28 tons of nutritious poultry to the food banks in the communities we serve.



June 7, 2018​

We are very excited to open our Aptos Village New Leaf Community Markets store and join the idyllic Aptos community! In our commitment to preserve the historic Hihn Apple Barn, we’ve encountered a few unexpected challenges unique to historic structures and do not yet have a firm opening date. Construction remains underway with our local partner Barry Swenson Builder (BSB) and we continue to make progress, hiring our store manager and developing plans for a wok and ramen bar, juice and coffee bar, fresh sushi and more. We can’t wait to share our love of natural, organic, responsibly sourced, sustainably raised and locally grown food with the Aptos community. In the meantime, neighbors can catch us at the Aptos Village Wine Wander on June 9, at the Pleasure Point Street Fair in Capitola on June 23, as a sponsor of the Fourth of July parade in Aptos, and at the Wharf to Wharf on July 22.


Rail Trail update

Update from November 2018

While we await an update on expected construction timing for Segment 7 of the Monterey Bay Sanctuary Trail, New Leaf Community Markets is happy to support our community, and to grant easement for parking at our Westside store location so the trail may be built to the 12-foot wide design, and we look forward to celebrating the community trail with our neighbors upon its completion.

February 2018

For the last 32 years, New Leaf Community Markets has been committed to our communities, to our neighbors and to the greater good. Our mission to nourish and sustain the community remains strong today. 

On Tuesday, January 23rd, the Santa Cruz City Council voted unanimously to move forward with construction of Segment 7 of the Monterey Bay Sanctuary Trail. Back in May of 2016, we worked with the City on a preliminary plan to allow the rail trail to remain on the ocean side of the tracks between Fair Avenue and Swift Street. To do so we will be providing an easement to the Regional Transportation Commission for property at our Westside store location, and making some adjustments to our parking lot to accommodate the trail. We now are in the process of finalizing the details for that easement, and are confident that with the City’s support we will have a signed agreement soon. We appreciate the passion from the community around this project and look forward to celebrating the new trail with our community and neighbors.